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Sunsmith

Hong Kong Craft Brand

Explore a product packaging case study from Hong Kong's renowned craft brand, Sunrise Goldsmith. Discover innovative designs and expert craftsmanship.


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Sunrise Goldsmith - Jewellery Branding & Packaging Design

About Sunsmith

As a young brand, Sunsmith has a strict and passionate pursuit of high-quality craftsmanship. The brand has redefined「Made in Hong Kong」by combining a hundred techniques and introducing advanced equipment from around the world.

 

The 70s and 80s in Hong Kong were a glorious era for the handicraft industry, with the jewelery industry blossoming and a wealth of craftsmen of all kinds. With the decline of the artisanal industry and the rise of the financial sector, the jewelry industry is now in its twilight. The introduction of international brands has further dimmed the local jewelry industry, and its remaining glory is not favored by the younger generation who pursue international trends.

Full Color Mailer Box

Full Color Mailer Boxes are usually made of thick cardboard or special materials with excellent pressure resistance and durability to protect the contents from damage.

 

The structure design of the box is simple and easy to assemble, which is convenient for users to open and put away, enhancing the convenience of packaging. This structure makes it easy to stack and pile up, saving storage space and facilitating the transport and distribution process.

彩色郵寄盒
彩色郵寄盒設計及內部包裝風格

Design Concept

Simple design combines color and simplicity, aiming to inject vitality and minimalist aesthetics into the mailing box.

 

The design pursues a simple and clean appearance, avoiding too many complicated decorations or patterns and highlighting the pure beauty of colors.

 

Based on the simple design, the brand's logo or name can be cleverly incorporated to make it visible and enhance brand recognition.

Minimalist Design

The structural design of the full color mailer box should also be kept simple and clear, so that it is easy for users to open and put away, thus enhancing the convenience of the packaging.

 

Overall, the simple design concept of the full color mailer boxes makes the packaging present a fresh and lively style while maintaining the overall appearance of simplicity and aesthetics. This style is suitable for all kinds of products, especially those with young and fashionable elements.

彩色郵寄盒設計及內部包裝風格
日出金工logo

Brand Concept

The young goldsmiths at Sunsmith hold the belief of seeing the sunrise after the sunset, hoping that the local jewelry industry will regain its former glory. Sunsmith's craftsmanship is a way of transmitting local values and redefining the term「Made in Hong Kong」.


Inheriting the soul of local traditional craftsmanship, the goldsmiths are flexible enough to absorb and integrate various techniques from around the world to create their unique style with their young hands. Like the cultural melting pot that is Hong Kong, we have preserved our local culture and embraced overseas cultures to create a unique Hong Kong culture that is unique. For Sunsmith, 「Made in Hong Kong」does not only mean「products are made in Hong Kong」, but also 「products carry the values of Hong Kong」.



Box Type: Full Color Mailer Box

Material: Matte White Card

Processing: Foil Stamping LOGO

Printing Color: CMYK





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